The team at Gerber Labs consistently works with industry and community publications to provide thought leadership and expertise on different topics.

Below is one of the articles that the team published!

Essential Tips To Creating A Successful Marketing Strategy For Startups In “Boring” Industries

Marketing is becoming increasingly more complicated thanks to the myriad of options available to businesses. Do you focus all your efforts to grow a single platform, or do you make sure you cover all your bases? How often should you post? Three times a day or three times a week? Does sending email newsletters make a difference or is everything just going to junk mail? Is it worth it to spend money on FB ads? Is it necessary to spend money at all?

Marketers are faced with an endless amount of decisions and choices. It’s not hard to get overwhelmed and not know where to start.

Last but not least, you want to meet your goals on time. Set a deadline for yourself and make sure you meet it. You’re much more likely to achieve your goals if you have a deadline in mind, whether they’re long-term or short-term.